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The Print Industry

 

This page includes content from both SURE Print Avenida and RILEYS

Tangawizi Restaurant Promotional Items

Our client needed to create some printed promotional items to celebrate 20 years in the fine dining industry. She needed some flyers, review cards, business cards, and a display poster. I was given a photo of the restaurant and a few sample photos of their food items to include in the flyer. From there I worked with the client discussing what attracts most customers to her restaurant. The biggest feature of their restaurant was their "Curry Love" neon sign, and the wisteria flowers that were displayed inside of the front window. Combining these features, I made the designs match the restaurants interior design while also making the printed items look like they belong to the same place.

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Flavour Factory Shelving Unit and Hot Sauce Box designs

This project is one that I'm the most proud of because it required a great deal of creative problem solving as it had to be designed from the ground up. All the designs were supplied by the client but I had to engineer the box, stand layouts, and interlocking pieces.

I had a client that needed to print some hot sauce boxes and a couple of 4ft tall stands for their larger hot sauce/BBQ bottles. The client already had a previous box design but it needed to be reformatted so we could print it on the paper stock that was available to us. After several revisions I had created a box design that was secure and could snugly fit all the hot sauce bottles the client needed.

The most exciting part of this project was the hot sauce stand. I had visual references of online photos of different in-store stands, but no real templates to go off of. I had to measure each individual part of the shelving unit and determine what parts would interlock to make a stable shelf. I added my own creative twist by making different cutouts on the sides of the shelving units that resembled the bottle shape. The most challenging part of this project was designing the shelves based on how many bottles fit in a case and I had to make sure the shelving units were stable so I wasn't responsible for a messy hot sauce spill!

Canadian Mattress Window Signage

 

We received an email from a client asking for re-usable window signage for their mattress store based on the text he gave us. The client gave us the window dimensions and we were asked what would be the most affordable recommendation for reusable window decals. While easy-peel vinyl was an option, it was fairly expensive and would lose its stickiness over time so we went with coroplast signage. I laid out the artboards in illustrator just as it was in the real world with the proper gaps in between each window so I had an idea how each letter would print out and where parts might need to be shifted. I used Adobe's re-colouring program to give the client different options so he could choose which one was more flashy and eye grabbing to him. Once the design and color scheme was complete, we printed each sign and cut them to size for the client to install.

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LPS Crane Online Brochure

 

LPS Crane requested a 3–4-page online brochure that included a selection of their stock photos and had a similar look and feel to their website. The first draft included a variety of different layouts so I could get a feel for what the client was looking for. Once they chose to stick with the layout that was based on the "Our Culture" section, I replicated the layout to the other pages and substituted different images that the client chose. The final product included 2 different brochures with the same layout for LPS Crane's audience types.

Miscellaneous Projects

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